The 7 Best Purple Shampoos For Blondes!

Purple shampoos are especially necessary for icy blondes who are looking to keep that cool and bright blonde. Although, purple shampoo should be used on silver, platinum, or any cool ashy blonde shades. It will prevent brassiness that can come from bleaching and coloring.

To understand how purple shampoo works, we have to look at color theory. Purple and Yellow are opposites on the color wheel, meaning that the purple pigment in the purple shampoo will neutralize yellow tones.

Keep in mind that these shampoos do contain purple pigment. The viral trend of leaving on purple shampoo for more than just a quick cleanse in the shower is not good for your hair and it will start to take on a lavender hue. This can also happen by simply overusing the purple shampoo in the shower.

For example, if you’re someone who washes their hair every day or nearly every day, your hair may start to take on that purple tint. If this is the case, supplement some hair wash days with regular shampoo and only use a purple shampoo a couple of times a week.

With all that being said, here are the 7 best purple shampoos to help you maintain that salon-quality blonde at home.

Our top 3 picks

Fanola No Yellow Purple Shampoo
Fanola’s No Yellow Shampoo neutralizes the leftover yellow pigment from bleaching and lightening your hair.
Redken Color Extend Blondage
Redken Color Extend Blondage is a color-depositing, anti-brass purple shampoo for blonde and highlighted hair.
Matrix Total Results So Silver Shampoo
Matrix So Silver Shampoo is a purple toning shampoo to remove unwanted brassy undertones.
L’oreal EverPure Purple Shampoo
L’oreal Everpure is a toning purple shampoo and conditioner set to help maintain your desired blonde.
Pravana The Perfect Blonde Shampoo
The Perfect Blonde shampoo and conditioner set from Pravana is a sulfate-free formula that will protect your bleach-treated hair.
Joico Color Balance Purple Shampoo
Joico Color Balance is a color-correcting treatment to preserve cool blondes and silver grays.
Biolage ColorLast Purple Shampoo
Biolage ColorLast uses more than just pure purple pigment to treat your hair. A blend of fig, castor oil, and orchid will keep your hair healthy, smooth, and conditioned.

Our 7 Favorite Purple Shampoos

1. Fanola No Yellow Purple Shampoo

Where to buy
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Fanola No Yellow Purple Shampoo
Fanola No Yellow Purple Shampoo
Amazon Link

Fanola’s No Yellow Shampoo neutralizes the leftover yellow pigment from bleaching and lightening your hair.

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It’s a professional treatment formulated with violet pigment to give a cool, bright, and even tone.

The application of this shampoo is unique to most others. As per the instructions on the bottle, this shampoo should be applied to damp or dry hair and left on for one to three minutes before rinsing. They suggest using gloves to avoid staining your hands from the pigment.

Where to buy

2. Redken Color Extend Blondage

Where to buy
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Redken Color Extend Blondage
Redken Color Extend Blondage
Amazon Link

Redken Color Extend Blondage is a color-depositing, anti-brass purple shampoo for blonde and highlighted hair.

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This shampoo is made with salicylic acid to strengthen and repair bleach-damaged hair as well as pure purple pigment that will neutralize yellow tones and leave your hair color vibrant and beautiful.

They suggest shampooing your hair with this product as usual but leave it on for three to five minutes before rinsing. For best results, use Color Extend Blondage two to three times per week.

Where to buy

3. Matrix Total Results So Silver Shampoo

Where to buy
$
Matrix Total Results So Silver Shampoo
Matrix Total Results So Silver Shampoo
Amazon Link

Matrix So Silver Shampoo is a purple toning shampoo to remove unwanted brassy undertones.

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It brightens and illuminates blonde hair for a refreshed salon-looking color straight out of your shower. This shampoo aims to eliminate unwanted color residue on platinum, ashy blonde, and grey hair to give an even and toned appearance.

So Silver should be used two to three weeks after your salon appointment or whenever your color starts to dull. Repeat use two times a week to maintain your color.

Where to buy

4. L’oreal EverPure Purple Shampoo

Where to buy
$
L’oreal EverPure Purple Shampoo
L’oreal EverPure Purple Shampoo
Amazon Link

L’oreal Everpure is a toning purple shampoo and conditioner set to help maintain your desired blonde.

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It will revive dull hair with the double action of hydrating and toning. It’s infused with Hibiscus as well as a purple dye to stop any brassiness peeking through while leaving your hair silky smooth. This set is great for bleached and damaged hair. It’s also sulfate and paraben-free.

Use this shampoo two to three times a week in place of your usual shampoo. Apply to wet hair and lather, making sure to coat your hair root to tip. Rinse thoroughly and follow up with the conditioner in this set to lock-in that bright pigment and repair dry and brittle hair.

Where to buy

5. Pravana The Perfect Blonde Shampoo

Where to buy
$
Pravana The Perfect Blonde Shampoo
Amazon Link

The Perfect Blonde shampoo and conditioner set from Pravana is a sulfate-free formula that will protect your bleach-treated hair.

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These products will fix your dull hair and have you back to icy white in no time. With essential keratin and silk to keep hair strong and healthy, this shampoo and conditioner set will do more than tone you. It’ll leave you with smooth hair day after day, perfect for styling.

To use these products efficiently, apply a quarter-sized amount of shampoo first to wet hair and lather. Rinse thoroughly and follow up with a quarter-sized amount of conditioner. Leave the conditioner on for two minutes and then rinse well.

Where to buy

6. Joico Color Balance Purple Shampoo

Where to buy
$
Joico Color Balance Purple Shampoo
Joico Color Balance Purple Shampoo
Amazon Link

Joico Color Balance is a color-correcting treatment to preserve cool blondes and silver grays.

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It will remove any unwanted yellow or warm tones in the hair while protecting the brightness of your color. Powerful ingredients like green tea extract, UV absorbers, antioxidants, rosehip oil, and keratin will strengthen and protect your hair.

The suggested use instructions say to apply the shampoo to wet hair and lather. Leave it in for one to three minutes and rinse well. They also recommend using it in combination with a purple conditioner. Use two to three times a week.

Where to buy

7. Biolage ColorLast Purple Shampoo

Where to buy
$$
Biolage ColorLast Purple Shampoo
Biolage ColorLast Purple Shampoo
Amazon Link

Biolage ColorLast uses more than just pure purple pigment to treat your hair. A blend of fig, castor oil, and orchid will keep your hair healthy, smooth, and conditioned.

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By depositing purple pigments, this shampoo will neutralize brass and yellow tones, giving you back your cool blonde shade. It will revive dull and lifeless hair while protecting it against breakage. This formula is vegan and paraben-free.

For best results, apply to wet hair, lather, and then leave on for three to five minutes. Rinse well and follow with a purple conditioner for vibrant blonde hair after every use.

Where to buy

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