Designer Spotlight: Joseph

January 31, 2012 | Heather

Joseph Ettedgui launched his namesake label in 1983 after achieving global success with his London-based designer boutiques. His masculine-inspired designs in neutral shades brought the designer even greater acclaim, and his softly tailored pants were the ultimate in ’90s cool. Now under the creative direction of Louise Trotter, the label’s signature styles are being expertly reinvigorated for a new generation.

Spring lightens up with Joseph’s modern romance. Look for its signature tailoring softened up into feminine shapes, from airy seperates to whimsical dresses in blushing hues. Pair with delicate prints for eclectic glamour, or mix and match with modern tailored separates for effortless urban polish.

1. JOSEPH Night Blue One-Button Wool Blazer ($665)
JOSEPH impeccably tailored Night Blue One-Button Wool Blazer is the picture of effortless preppy chic. Give this classic piece a downtown-cool slant by wearing it over a graphic printed blouse and pleated leather skirt.

2. JOSEPH Blush Hand-Painted Floral Dress ($795)
Florals reign supreme, so give your party portfolio a fabulously feminine update with this lavish JOSEPH Blush Hand-Painted Floral Dress. Pair with wedge sandals, a fringe-detailed shawl, and a statement necklace.

3. JOSEPH Nude Silk Top ($345)
Be pretty in pink this season in this JOSEPH Nude Silk Top which is a stylish, sophisticated must for any modern wardrobe. Sharpen up this chic twist on the classic button down with tailored separates – an oversized clutch will lend this feminine piece modern appeal.

4. Joseph Van Colorblock Dress ($381)
Color blocking is an ongoing trend and therefore one that you can get great mileage out of. Invest in Joseph’s effortlessly chic aesthetic with this Van Colorblock Dress. Contrasting red sleeves transform this otherwise chicly conservative crepe dress – step into bow-embellished pumps and garnish with a chain necklace to dress it up for dinner.

5. JOSEPH Sand And Navy Floral Top ($385)
Florals are a perennial spring trend and this boho-chic JOSEPH Sand And Navy Floral Top features a lovely floral print and an on-trend billowy shape. I love it’s bohemian take on the carefree motif. Its lightweight fabric is perfect for warm-weather days, so team it with a tiered skirt and boots for alfresco lunch in the sun.

6. JOSEPH Ecru Pleated Front Silk Top ($225)
Flattering, understated and neutral, Joseph’s cream silk crepe de chine top is a perennial essential. Layer it for work under a sharply tailored blazer, or add some downtown attitude on weekends with a leather jacket and asymmetric skirt.

7. Joseph Queen Pants ($315)
Hit your stride in statement pants like Joseph’s Queen Pants that make a sleek foundation for city style. Team them with a sharp-shouldered blazer to cut a slick day-to-night look and classic pumps.